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Setting up with Your Own Product

When promoting your own product, there is no "Offer click", for example: a lander with lead-gen form, a product on e-commerce store...etc

There are two available options to track such campaign funnel: S2S postback and Conversion Tracking Script. Choose the method that best suits your situation.

Option 1. Conversion Postback​

To use this option, you need to implement conversion postback (either on the client side or server side) by youself, if this is not possible, try the second option.

To tracking your own product by s2s postback, perform following steps

s2s-add-offer.png

  1. Add your product page to MaxConv as Offer, add a extra parameter mclid with click id placeholder. For instance, if your product page is https://my-domain/product/heater, then add this to MaxConv with url https://my-domain/product/heater?mclid={mc_click_id}

  2. Go to Campaign section in MaxConv, create a campaign, provide basic information.

s2s-dest.png

  1. In Destinations, turn off the "Lander".

  2. Choose the offer you have created in Step 1.

  3. Click Save button to create campaign.

  4. In your product page, write some javascript code to save the value of mclid parameter to cookie.

  5. When a conversion happens, such as an order being placed or a form being submitted, fire the conversion postback. Append the click ID from Step 6 to the clid parameter. For example, if the click ID saved in Step 6 is lnabcdef123456 and your tracking domain is mytracker.com, you should send a request to:

    https://mytracker.com/conv?clid=lnabcdef123456

    You can record additional information, Learn more about S2S postback parameters

    To send a request on client side, you can use the javascript code to send the request. Here is a example code:

    var image = new Image(1, 1);
    image.src = "https://mytracker.com/conv?clid=lnabcdef123456";

    To send a request on server side, submit the click id to your server, send a http request in the server.

Option 2. Conversion Tracking Script​

To use this option, you need to implement a "Thank you page", which is a page that your customer arrives after a successful conversion.

To tracking your own product by conversion tracking script, follow the Direct Tracking with Offer Only