Taboola Integration

MaxConv has integrated with Taboola, the integration provides the following benefits:

• Send conversions (including custom conversions) to Taboola.
• Synchronize your campaign costs with MaxConv.
• Manage Taboola campaign status within MaxConv.

Part 1. Setting Up integration

1. Click on the Integrations menu in the MaxConv dashboard.

2. Click the Add Integration button.

3. On the integration list, click on the Taboola card.

4. Type the integration name, this is for your personal reference.

5. Enter the taboola API credentials.

6. Whether do you want to synchronize campaign cost data or not.

7. Click Save button to create the integration.

Part 2. Setting Up traffic source

The next part is to create a traffic source with the postback URL of integration, so MaxConv can send conversions data to Taboola.

1. Find your integration row in the table, click the Generate button to generate a postback URL.

2. Provide all the necessary data, you can hardcode any value or use the dynamic tokens. We recommend using the dynamic token as shown in the screenshot.

   tip

   The {ct1} token is the campaign token 1, use this token in the conversion event so you can send conversions to different event in different campaign.

   If you want to send to a static event, hardcode the event name.

3. Click the Generate button.

4. Copy the postback URL to any text editor, you will need this URL in subsequent steps.

5. Go to the Traffic Source menu in MaxConv, click the Create to create a traffic source.

6. Click the Taboola card in the template list.

7. Enable the Traffic source postback URL option and paste the postback URL you copied in step 4 into the text box.

8. Adjust other settings as needed, and then click the Save button to create the traffic source.

Part 3. Setting Up MaxConv campaign

Now you can start creating campaign in MaxConv.

1. Click on the Campaigns menu in MaxConv dashboard.

2. Click the Create button.

3. Choose the traffic source you have created in the Part 2

4. Type the conversion event name into the Placeholder of campaign token 1, if you want to send conversions to other event, type other name here.

5. Add your landers and offers in the Destinations.

6. Click the Save button to create campaign.

7. After creating a campaign, you can view the tracking details in the Tracking tab, implement it based on your needs.

Part 4. Setting Up Taboola campaign

Login to your Taboola account and create campaign, adjust basic settings, when creating ad, paste the Campaign URL you copied from the Tracking tab of campaign, paste it to ad settings.

Part 5. Match the MaxConv campaign with Taboola campaign

To enable cost synchronization, you need to match the MaxConv campaign with a Taboola campaign so that MaxConv knows where to pull cost data, to start campaign matching, perform following steps.

1. Click on the Integrations menu in MaxConv dashboard.

2. Find your integration row in the table, click the campaign match button.

3. Choose the Taboola campaign.

4. Choose the MaxConv campaign that matches the Taboola campaign.

5. Click the Add Match button.

Once matched, you will see a Taboola icon in front of the campaign name in the Campaigns section of the MaxConv dashboard, and MaxConv will begin synchronizing cost data within an hour.

Manage campaign status in MaxConv

To manage Taboola campaign status within MaxConv, follow these steps:

1. Click the Columns setting at the top right of the table.

2. Enable the Remote Status column, drag it to the top, then click the Apply button.

3. You can now view the Taboola campaign status, as well as start or pause it by clicking the "play" or "pause" icon.

FAQ

Have questions? Check Integration FAQ